News

Paramount Pools enters exciting new phase in merger with Swimart

In a move that combines two of Australasia’s leading pool and spa brands, Paramount Pools has merged with Swimart. A total of three Paramount Pools’ five stores will be co-branded under the Swimart and Paramount Pools brands as part of this move. Customers of Paramount Pools can expect the same level of quality and superior […]

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From Gumboots to luxury swimming pools, the impressive 100+ year journey of a NZ Swimming Pool icon

It’s hard to believe that there was a time when Paramount Pools didn’t exist. This NZ swimming pool icon has been around for over 100 years, and its story is one of impressive evolution. From humble beginnings producing gumboots, the company later transitioned into making swimming pools and selling spa pools. Let’s dive deeper into what has

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